Meow Wolf, the burgeoning immersive arts and entertainment company that has gotten big boosts from public funding to expand its enterprise from a single installation in an old bowling alley to a national effort with projects underway in several large cities, has secured a $528,283 job training grant from the state.

The reimbursable grant from the New Mexico Economic Development Department, announced Friday, will allow Meow Wolf to continue to build the production capabilities of its Creative Studios on Santa Fe’s south side. The grant calls for the company to hire and train 26 employees.

Vince Kadlubek, Meow Wolf’s co-founder and executive adviser, who stepped down as CEO in October, said the people who fill the new positions — ranging from an administrative assistant and a communications director to creative producers, designers, engineers and a safety director — largely will work on exhibitions under construction in Las Vegas, Nev., and Denver, and in the planning stages in Washington, D.C. Another exhibit is planned in Phoenix.

“As we grow, we are deciding what are the skill sets we want to have internally versus what we want to contract out,” Kadlubek said.

Meow Wolf’s Las Vegas exhibit is expected to open in 2020 and the Denver facility in 2021. Kadlubek declined to be more specific on opening plans, as construction could have a “nine-month swing of where we can land,” he said.

The immersive arts giant, which began as a small artist collective just over a decade ago, previously was awarded $910,371 in Job Training Incentive Program grants from the Economic Development Department to train 150 employees. Meow Wolf ultimately claimed reimbursement for training only 74 employees, according to the state agency’s statistics.

The state training grants reimburse companies for 50 percent to 75 percent of new employees’ wages for classroom and on-the-job training for up to six months.

Meow Wolf was one of 11 New Mexico businesses in Santa Fe, Albuquerque, Corrales, Santa Rosa and Santa Teresa awarded a total of about $1.69 million to train 139 employees in the round of funding announced Friday.

Among those businesses was Golightly Cashmere, which owns the Chocolate + Cashmere shop in downtown Santa Fe. It received a $30,030 state grant to train a product engineer at its production facility on Pacheco Street. In September, Golightly was awarded a $76,425 state grant to train seven employees.

Meow Wolf, which opened its House of Eternal Return immersive arts exhibit and entertainment venue in Santa Fe in March 2016, secured $1.1 million in state and city grants to support its acquisition of an old Caterpillar plant on Camino Entrada; the funds included $250,000 from the city of Santa Fe’s economic development fund and $850,000 from the state’s Local Economic Development Act fund.

Kadlubek said the company brought on Ali Rubinstein in May as chief creative officer, and she laid out a plan for the permanent jobs she wants at Meow Wolf’s Creative Studios at the former Caterpillar plant. The new state training grant will help support those positions, he said.

Meow Wolf now has 452 employees, said Didi Bethurum, the company’s vice president of marketing.

Show what you're thinking about this story

You must be logged in to react.
Click any reaction to login.

(4) comments

Tomas Moore

Wow! For a company who raised a huge amount of capital recently why does the state have to give so much. When will taxpayers money stop helping this company? I wonder how much this amount is from the total grant budget of the New Mexico Economic Development Department? How many new startups could use training grant money?

I think Meow Wolf has & does great things for the local economy and opportunities for local creatives but it’s time public money go to help smaller startups.

Chris Mechels

Like too much of our NM government, it seems that this program has lost its way. MW is clearly no longer a "start up", so the funding should end. But these grant programs take on a life, and bureaucracy of their own, and tax dollars simply are given to those who are connected. Poor government on display. Another such giveaway, which seemed inappropriate, the $18 million bond for the Egolfs. Seems like Brian got a nice gift for himself. So much for an "unpaid" Legislature. Corruption has many faces, and with the Trifecta in place, we will see them all.

William Craig

"Kadlubek declined to be more specific on opening plans ..." So much vagueness, so much hype, so much taxpayer money spent for the promise of an economic bonanza that later gets walked back. Sounds sort of like the spaceport.

Richard Reinders

Meow Wolf is now a profitable venture and should stand on its own two feet, why not help a start up with that grant money or 10 startups.

Welcome to the discussion.

Thank you for joining the conversation on Please familiarize yourself with the community guidelines. Avoid personal attacks: Lively, vigorous conversation is welcomed and encouraged, insults, name-calling and other personal attacks are not. No commercial peddling: Promotions of commercial goods and services are inappropriate to the purposes of this forum and can be removed. Respect copyrights: Post citations to sources appropriate to support your arguments, but refrain from posting entire copyrighted pieces. Be yourself: Accounts suspected of using fake identities can be removed from the forum.