MarketSpace Classifieds:
Jobs
Cars
Real Estate
Merchandise
Legals
Your browser does not support iframes.
Home
News
Sports
Opinion
Pasatiempo
Community
Visitors
Calendar
Obituaries
Photos
Video
TV / Movies
Subscribers
Help
Santa Fe News Links:
Municipal election
Roundhouse Roundup
Green Chile Chatter
Police notes
News briefs
Business
Columns
La Voz
Santa Fe Sports Links:
Grammer School blog
The Read Barron blog
Prep
NFL
MLB
NASCAR
NBA
Golf
Popular Links:
Santa Fe News
Santa Fe Sports
Police Notes
Columns
Neighbors
Teen
eTaste
Scoop
Green Line
La Voz
Archives
Alcohol energy drinks a threat to teens
Shelly Mann-Lev
Posted: Sunday, August 10, 2008
- 8/10/08
Comments
Story Tools
Font Size:
Facebook
Twitter
Print story
Get FREE Daily Headlines by email!
advertisement
The Santa Fe Underage Drinking Prevention Alliance has raised alarms about alcohol energy drinks — the newest form of alcopop, because of their appeal to youth and the producers' aggressive marketing, which promotes binge drinking and falsely promises endless nights of fun and enhanced energy. In fact, alcohol and caffeine is a dangerous mix because the caffeine masks, but does not counteract, alcohol's effects, resulting in a "wide-awake drunk." The combination increases the likelihood of drunken driving, unsafe sex, assaults and other alcohol problems. Young people are at risk because they are more likely to binge drink, are targeted by the marketing and ar less likely to recognize the synergistic effects of the two drugs.
These products are attractive to underage youth, with whom energy drinks are enormously popular. Underage youth are also at the highest risk for catastrophic alcohol-related harms, and they are particularly susceptible to products that offer a false promise of increased tolerance to the effects of alcohol. High-alcohol beverages and energy drinks are a very dangerous mix.
These concerns prompted an ongoing investigation from 11 state attorneys general, including New Mexico's, and a threatened lawsuit from the Center for Science in the Public Interest. In response to this pressure, Anheuser-Busch did the right thing by voluntarily discontinuing the production and marketing of pre-packaged, caffeinated alcoholic beverages. The Santa Fe Underage Dinking Prevention Alliance hopes that the MillerCoors Co. will follow the lead of its competitor. For more information, call 505-467-2573.
Shelly Mann-Lev is chairman of the Santa Fe Underage Drinking Prevention Alliance.
You must register with a valid email address and your real name to comment on this forum. Previous usernames are no longer valid as of Feb. 5. Once you've logged into the system, you'll be able to view and contribute comments. If you need help logging in or establishing your new user name and password, please
visit this tutorial
.
All users are expected to abide by the
forum rules
and and be courteous to other users. Comments can be accepted up to eight days following publication. After that, comments can be read but no new submissions made. Send questions to
webeditor@sfnewmexican.com
View the discussion thread.
blog comments powered by
Disqus
Trio skipped out on cafe bill minutes before fatal DWI crash
Live blog basketball coverage: Espanola Valley comes up short in state final 63-60
Chopper picks up lost snowboarder
Downtown bust nets $20,000 in marijuana, mushrooms
Local news in brief March 15, 2010
Española Valley boys get chance at title at last
Nearly a year later, unresolved abuse case leaves two young lives in limbo
Time change ushers in another blast of winter
Mountain lion eludes Game and Fish officers
Class AAAA state championship: Española falls short to Roswell, thirsty for trophy
Coming Soon!
advertisement
View latest comments >>
Powered by Disqus